Kristin is known as the communicator. Her visionary ideas have put people, companies and products on the map for years. It was Kristin who brainstormed a media campaign for artist Mike McNeilly that became an industry itself – Tall Wall Media, the giant billboards you see up and down Sunset Boulevard on the sides of buildings.
A seasoned veteran with extensive experience in traditional marketing, corporate communications and public relations, for the last ten years Kristin has been working within integrated and online marketing. She is involved in managing clients towards strategies for pubic relations, branding, search engine optimization (SEO), reputation management, and social media marketing (SMM) which has completely changed the way professionals manage marketing strategies.
Kristin’s most recent online work can be seen all over the Internet. Her PR successes often show up in media such as Business Week, the Wall Street Journal, Los Angeles Times, Men’s Fitness, PC Magazine, the Hollywood Reporter, Angelino, KABC-TV, and Entertainment Tonight, to name a few.
Recent clients range from consumer products like KOREBALL collapsible kettlebells, to high tech start ups like EasyKrypt encryption software, or financial clients like ExpenseWatch spend management, The Interface Financial Group invoice finance, to Herbalix Restoratives organic skin care, The Wiley Protocol bioidenticals, and charities such as The Kazanjian Foundation and online companies such as Peternity, Inc. Her larger corporate high tech clients have included antivirus leader Trend Micro, iolo technologies, LLC, developers of the System Mechanic product line (www.iolo.com), CyberDefender Corporation, Panda U.S., and Applied DNA Sciences.
Earlier in her career, Kristin worked in-house for advertising and PR agencies in New York and Los Angeles including N.W. Ayer International, The Rowland Company, and Daniel J. Edelman, plus she has worked for corporations including Symantec and MetaCreations.
Kristin is just as happy presenting to a Board of eight, as she is throwing an event for three thousand. She handled PR for the American Veteran Awards annual televised red carpet event for seven years and coordinated a major market event for LA Architect magazine called “Downtown LA: Where Design Hits the Road,” which drew over 3,000 visitors to historic downtown, generated excellent media coverage, and raised over $10,000 for charity, Project AngelFood.
Passions in Kristin’s life include writing, hiking and communicating with animals.