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Mike Keesling
Producer and SEO Executive
Mike is nick-named Toolroom,
which is really helpful with our clients, especially when it comes to
online branding and business strategies. He is rarely seen without a
Pepsi within reach, and he has been doing top quality search engine
optimization since 1996.
Mike produced the first client
(Energizer) website campaign for Chiat\Day advertising. One of his
clients has maintained a top five ranking for their number one keyword
phrase “oahu vacation rentals” in Google since the inception of this
search engine. During Google’s infamous Florida Dance, (which dropped
97 websites out of the top 100 in fifty different categories including
"oahu vacation rentals") Mike gave his best SEO advice ever, which was
to do nothing and ride it out... 23 days later he was proved correct.
Prior, Mike spent twelve years
as producer and director for KGMB TV (CBS Affiliate) and as program
director for Independent Station KHNL TV in Hawaii, doing commercials,
local origination programming and the news. He was the Emmy nominated
producer of “Cane Fire!,” a thirty minute prime time music special
(which aired before MTV existed). Mike also spent three years as a
marketing consultant to Sony Music for Developing Artists-West Coast,
helping break artists Alice in Chains, Jeff Buckley and Pearl Jam among
others. In the late 70s he propelled the alternative publication,
Hawaii Observer, into the number one paid circulation magazine in
Hawaii on a marketing budget of $500, outselling the likes of TV Guide
and National Enquirer.
A real sports enthusiast, in
1970 Mike created the sport Ultimate Frisbee.
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