Integrated marketing is constantly changing. It can be overwhelming to try to keep up, but you don’t have to. MarCom continually reviews and analyzes the latest trends, research and technology that will help you and your business excel in the digital world. Below you’ll find the most recent data.
- Cision’s State of the Media 2015
- Cutting Edge Global Digital Marketing. Smart Insights developed this infographic featuring the latest research for digital marketing consumer adoption, with results form their “Managing Digital Marketing 2015” report.
- Website Design’s Impact on SEO. A must read.
- Forrester Consumer PR Trend Report. Consumer Marketing and the 2015 PR Trend Forecast from Forrester. Here you will find a report highlighting what consumer marketing experts globally believe are the top five trends that determine the consumer PR outlook for 2015.
- Vocus – 25 Tips for Social Media Success. Social media is very strategic work. This Vocus article offers excellent tips for strategic social media marketing.
- 15 Economic Facts About Millennials. A 2014 report from The Council of Economic Advisors is essential reading for marketers today.